Did you know that color can communicate more than words ever could? It's true! Colors have the power to inspire action, influence emotions, and even impact physiological reactions. For instance, red can raise your heart rate, while blue can symbolize trust and has a calming effect.

Your brand colors play a crucial role in conveying your brand identity, values, and messaging. So, if you're wondering how to create an engaging brand color palette, I've got some tips for you.

Are you tired of the hassle of scrolling through a website and stitching together screenshots to get the complete picture? Say goodbye to that time-consuming process with the GoFullPage screen capture extension, available now on the Chrome Web Store. With GoFullPage, you can quickly and easily capture a high-quality PNG image of the entire website or even create a PDF document. Streamline your workflow and save valuable time with GoFullPage.

Packaging is a crucial element of branding that can make your product stand out and become memorable. Today I’m sharing a glimpse of the design process in a short video featuring pattern-making and label design for a candle package. (More videos like this on my Instagram account.)

After reviewing the creative brief and making sketches on paper, the project moves to my iPad to create art for the Finnian candle packaging using Adobe Fresco. Next I create a pattern with this art in Photoshop. This pattern is used in candle packaging and branding. Colors are applied to the artwork next. This brand brief required a modern botanical print and a minimal style label.