Checklist to Create a Great Coaching Website
Creating a coaching website that genuinely reflects your brand and connects with clients can feel like a big task, but it doesn’t have to be overwhelming. With the right elements in place, your website can become a powerful tool for building trust, showcasing your expertise, and converting visitors into clients. This checklist will guide you through the essentials, from crafting a compelling homepage to adding client testimonials and easy booking options. Whether you’re starting from scratch or refining an existing site, these steps will ensure your coaching website is set up for success.
Simple Navigation: A clear, intuitive menu helps visitors find what they need—like services, about,
How to Create Spooky Lettering in Photoshop
As Halloween approaches, adding some spooky, distorted text effects to your designs can add a perfect eerie touch! In this guide, I’ll walk you through my process for creating custom spooky lettering in Photoshop.
1. Start with a Smart Layer
Why Use a Smart Layer? Converting your text to a smart layer ensures that any adjustments remain non-destructive, allowing you to tweak as needed.
How-To: Right-click on your text layer and select Convert to Smart Object.
2. Apply the LIQUIFY Filter for a Distorted Effect
What It Does: The Liquify filter allows you to push, pull, twist, and distort your text, adding
How Creating Mood Boards Enhances Brand Identity Projects
I love design, and using AI to create my visual inspiration boards makes the process even more enjoyable for me. In this example, I use Midjourney to help me visualize ideas quickly and experiment with different aesthetics at the beginning of my design process.
Whether I’m refreshing a brand or designing packaging, these inspiration boards or mood boards are a tool to get my creative ideas flowing. I do not need to share my initial mood boards with the client. In fact I like to create multiple mood boards before finalizing the concept for a specific project.
The process of creating multiple mood boards when beginning a project can stimulate creative thinking in several ways:
How to Master Persuasive Presentations and Win More Clients: Part 1
Mastering the Art of Persuasive Presentations
Creating a persuasive presentation is more than just sharing data—it's about crafting a compelling story that captures attention and drives action. Whether you're delivering a business pitch or a sales proposal, the key to success is designing a presentation that resonates with your audience and communicates your message with clarity and impact..
Unlock Powerful Brand Insights with AI and ChatGPT
Is AI a game-changer or a challenge for brand managers? 🤖💡
In this post, I explore how AI tools like ChatGPT can revolutionize brand strategy. Here are some key takeaways:
🔍 Market Analysis: Use AI tools like ChatGPT to research competitors and gain insights on branding and packaging.
✏️ Tailored Instructions: Enhance AI feedback by fine-tuning ChatGPT prompts.
Boost Your Brand with New Quick-Turnaround Squarespace Website Packages
Chris Olson Designs is here to make solo-preneurship fun again. We offer custom website design and classic websites using templates to make your website design easier.
We also offer social media templates that are completely customizable.
Four fresh Squarespace design packages are now live on my design service list. These affordable web design options offer a quick website setup with big potential for growing your business! These packages provide a cost-effective solution with a fast turnaround, making them perfect for companies that must launch quickly and still maximize their online presence.
Can AI Accurately Analyze Product Photos and Explain Branding Strategies?
Can AI figure out what people like, spot upcoming trends, and make brands look awesome, all by just looking at images?
I did my own unscientific test to see how well AI can analyze a brand based on a photo. Using a very short prompt and a photo I took at Whole Foods in the wine section, I submitted the same prompt to both ChatGBT 4o and Claude 3.5.
My prompt: You are a creative director at a design agency. Can you tell me about the branding of this bottle.
Designing for Sustainability: The Netherlands
The Netherlands aims to become a completely waste-free by 2050. During a summer trip, I was intrigued by the organized rows of metal recycling bins in Amsterdam. While recycling and waste management might not be the most glamorous aspects of a country's infrastructure, the Netherlands is making it a priority—and if it’s effective, that’s something truly commendable.
Street level and underground waste containers can be found throughout Amsterdam. In many neighborhoods in Amsterdam, household waste should be sorted by type and put into the correct designated containers. In other areas, household waste is collected by the City.