Can AI Accurately Analyze Product Photos and Explain Branding Strategies?
branding, artificial intelligence Chris Olson branding, artificial intelligence Chris Olson

Can AI Accurately Analyze Product Photos and Explain Branding Strategies?

Can AI figure out what people like, spot upcoming trends, and make brands look awesome, all by just looking at images?

I did my own unscientific test to see how well AI can analyze a brand based on a photo. Using a very short prompt and a photo I took at Whole Foods in the wine section, I submitted the same prompt to both ChatGBT 4o and Claude 3.5.

My prompt: You are a creative director at a design agency. Can you tell me about the branding of this bottle.

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